To promote Lacta chocolate bar in Greece, Kraft Foods and OgilvyOne Athens crowd sourced a 27-minute branded-entertainment film. On Valentine's day the film aired on Greece's top TV channel and online, with great success.
Type:
MOVIE
Country:
Genres:
Drama, Romance, TV Movie
Release:
February 2010
Production:
Max Productions, Lacta
Cast:
Eleonora Antoniadou, Angelos Kouris, Maria Kamakari, Apollon Bollas
